Between marine horizons and fragments of everyday life, the Bel Paese tells its story through its style icons and the flavours that make it unmistakable. A light-blue Vespa with a white saddle rides through the Italian imagination, echoing the cheerful contrast of the canvases by Itttai – MinervaHub. A little further on, the natural fibres by TMG Textiles are tinged with red and sand, like a stretch of Tyrrhenian coastline dotted with unmistakably Italian architecture. In a bazaar, hand-painted ceramics converse with one another, transforming into fresh, floral patterns that come to life in the GOTS-certified cottons by Selecta Como. Colourful Texcart labels are arranged like laundry hanging from balconies, composing an instantly recognisable scene made of simple gestures and spontaneous beauty. A sign on the wall points the way to satisfying the palate and celebrating a cuisine recognised as UNESCO heritage; Piovese Fashion accessories capture its spirit, imbued with an authentically Neapolitan flavour. Inside, the fabrics by Tessitura Vignetta stretch out like freshly rolled tagliatelle, filling the restaurant with the unmistakable aroma of fresh pasta. After lunch, the essence of Italian spirit is released in the intense scent of coffee emerging from the machine, evoking the colours of Lartigianabottoni accessories. Meanwhile, GM Fabrics patterns recount the vitality and hues of a crowded beach, alive with voices and movement. Finally, it is time for a last farewell to the sea and the coastline, reflecting its shades in SC Print labels, before heading towards the capital. Here, the elegant tones by MAD MMXX recall the solemnity and grace of one of the world’s most celebrated architectural masterpieces: the majestic Basilica of St Peter, the ultimate emblem of Italian architectural and artistic mastery.
Concept & editing by Zoom on Fashion Trends magazine
