Milano Unica Tendenze e-MilanoUnica Connect

Miami Deco

Material Story

The Miami Beach lifestyle embraces its vibrant, playful, and carefree Art Deco component. An aesthetic that aligns with the cheerful and exuberant soul of the city, the architecture resembles life-sized toys where one can live a dream life. Like a fabric by Cavalleri & C., transforming into a perfectly smooth facade filled with whimsical windows, elegantly finished in white. The playful buttons by PB Accessories become the modular decorations of a grander, more composed hotel. Even more distinctive and unique are the lifeguard towers on the beaches, with imaginative shapes and brilliant walls like the orange of a Raphael fabric. Arriving on Ocean Drive feels like stepping into a multicoloured Art Deco stage set. Among the pastel hues, a small hotel stands out with its pure white facade framed by vibrant red in an American aesthetic that inspires the stripes of a Besani fabric. One after another, lively facades unfold, where opulence and decorative flair are softened with charm, much like the trimmings by Topp Italia. Meanwhile, a knitted ribbon by Passamaneria Frassinetti pays homage to the Leslie Hotel, which has retained its splendour since the 1930s. Townhouses with regular, orderly geometries overlook the beach. Lined up, they resemble a fabric by Airontex. The architecture features interlocking parallelepipeds. Corners and edges are softened by delicate tones, such as the pastel pink of a fabric by Ezio Ghiringhelli. The parallel lines of Infinity - Codice - JJ Moon and the right angles of the more imposing buildings are sometimes rounded by curves that break the symmetry, like the soft shoulder pads by Gruppo Uniesse Bottoni and Spalline.

Concept & editing by Zoom on Fashion Trends magazine

Video story

Video cover
Play button
Share: