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British Life

Material Story

A sober elegance permeates the atmosphere while walking through the English streets and observing the customs of the typical British style. In both the city and the countryside, the classic taste is contagious with its tradition and historical significance. Cobblestone streets and stone houses retain the flavour of a bygone era, a heritage embraced by the soft fabric of Penteadora. On a winter morning, a fabric from Tessilgodi covers the walk of a gentleman who slows down his pace among the stalls of an antique market, while in the square’s café, a fabric from E-Style seems to accompany the ticking of the clock. A group of tourists is attracted by the signs that line the other corner of the square, forming what looks like a mosaic of Formeidee labels. The capital is enlivened by musical parades in which the solemn black fabric of Fabrica Tessuti takes part. Passing through the Leadenhall Market gallery, one admires the Art Nouveau decorations that inspire the fibres of Metal P. Just outside the city, the quiet and delicate taste of a soft tie from Fumeo Carlo create a perfect combination. Within the walls of a home, aromatic steam rises from a cup: it’s tea time for the printed fabric of Stam Art Group. Continuing the journey, the landscape changes. On the rocky coast, a white lighthouse like the bamboo fabric of Rovagnati Vincenzo stands on the red soil. Inland, a fairytale scenery unfolds, the exterior of a cottage covered in a dense natural embroidery reminiscent of RCT Ricami. A rustic furnishing creates a warm welcome, a sense of familiarity invades the mind through the wooden tones intertwined with the red threads of Toschi Passamanerie.

Concept & editing by Zoom on Fashion Trends magazine
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